Sunday, December 29, 2019

Analysis of the Regret Novel Written by Kate Chopin Free Essay Example, 1250 words

Her well ordered home and life were disheveled by the little ones, but soon they became a welcome distraction from the tedium of her daily existence. Just as Aurelie had grown accustomed to this new life, Odile returned as abruptly as she had departed. Odile s face was beaming at the thought of seeing her children once again. When the children and Odile left, Aurelie was once again engulfed by her loneliness. For the first time, she regretted her decision not to marry and Chopin ends the story with Aurelie sobbing loudly. Regret brings out the theme of motherhood and the latent maternal instinct that is a part of each woman. Byrd, in her study titled Short Fiction uses the story to show Chopin s attitude towards motherhood and children in general. Byrd reveals that Kate Chopin was an indulgent mother, who loved her own children wholly and never turned them away, however busy she may have been. According to her biographer Peter Seyersted, the reason for Chopin s love for her childre n was their directness, their lack of sophistication, and their unconcern for status and wealth (Byrd, pg. 1) much like her portrayal of Odile s children. We will write a custom essay sample on Analysis of the Regret Novel Written by Kate Chopin or any topic specifically for you Only $17.96 $11.86/page When Aurelie sees the children coming to her, it looked to her that they might have fallen from the clouds, so unexpected and bewildering was their coming, and so unwelcome . The use of the words fallen from the clouds alludes to the fact that children are angelic (pg. 11), in keeping with Chopin s attitude towards them. Mamzelle Aurelie reluctantly agrees to look after the children and her critical eye goes out to the four tots, each in varying stages of infancy.

Saturday, December 21, 2019

The Gap Between Economic And Social Classes - 888 Words

In modern the modern day United states, Americans face a problem that drastically affects the way we have to live life. Our healthcare system has become drastically irregular and unequal in the current system. After thorough analyzation of the provided CTSIP tables one can clearly see the gap between economic and social classes that exists in the current structure and can place the said data into both a functionalist and marxist perspective. Based on the data, there are certain patterns that appear frequently throughout. The overarching theme is that healthcare is not easily accessible for the lower class of america. The upper class can bothy afford easily access health care through its money while the lower class unfortunately has to deal without it the majority of the time. Graph one clearly shows us a the the lower class does not have healthcare(with an unusual spike in the middle class). We also see that there is a rather large â€Å"gap† in between those that earn 25,000-35,000 and those that 35,000-55,000. The latter group has a vastly superior amount of people with health care. Almost to a doubled amount. The reasons for no health care? The CTSIP study surveyed a numerous number of possible rationale including: â€Å"healthy and don t need insurance†,†employer does not provide coverage†,†self-employed and the cost is too high†, among many others. The findings can be striking. The majority of those surveyed said that they simply cannot afford the premiums of health care soShow MoreRelatedThe Conflict Theory Of Economic Inequality In Modern Society887 Words   |  4 Pagesevolved, economic inequality has existed since the feudal era and has made its place in modern society. It is a dilemma that examines the gap between the low wealth of the middle-class worker and the profitable earnings of the monopolizing upper-class business owner. It is a socio- economic issue that can best explored through the lens of the conflict theory; thoroughly explaining as to how the wealth gap came to exist and the consequences of such an economic state on the interaction between the middle-classRead MoreThe Myth Of Australia As A Classless Society1074 Words   |  5 PagesAustralia. Within this essay analysis it will explore exploitation, symbolic capital, social stratification and power. Weber and Marx are both sociologists that attempted to illustrate the rise of capital ism. Marx’s views were seen by Weber as too narrow. Sleepbus is an organisation that provides safe overnight accommodation to those sleeping rough in Australia. Sleepbus attempts to address exploitation, capitalism, social stratification and power issues among Australians experiencing or at risk of homelessnessRead More Socialism More Beneficial than Social Darwinism Essay699 Words   |  3 Pages The ideas of Social Darwinism and Socialism were first theorized by those in the age of industrialization, when the gap between the social classes was continuing to grow. Social Darwinism is a philosophy that was taken off of the theory of Darwinism in two aspects that were applied to society. One, survival of the fittest. Those who succeeded in life were the ones who were â€Å"fit†, in addition, those who failed were left to be weeded out, Secondly, the idea of natural selection as applied toRead MoreSocial Classes Of The Rich And The Poor1535 Words   |  7 Pagesanother are the social classes of the rich and the poor. This isn’t a battle for power on the side of the poor, but for equality and stability, while control is what the rich have, and what they intend to keep a hold of. There is a gap that between the rich and the poor, that recently has rapidly increased. In the question of the gap there is a growing concern that the separation can cause an economic depression if it is to keep up like it has been. The battle between the classes of the rich andRead MoreEconomic Development And Economic Growth915 Words   |  4 Pagesagenda? High and sustainable economic growth is the main condition for the sustainability of economic development and increase prosperity. As the population increases each year, the consumption is also increasing. Further more, demand, supply and population growth also require employment growth as a new source of income, because if not so then economic growth will lead to poverty. Many economics literatures review the correlation between income inequality and economic growth and the results show thatRead MoreImpact Of The Income Inequality On The American Dream1742 Words   |  7 PagesAmerican Dream. The American Dream changes over the course of time as the income inequality widens between the higher and lower class. Few events occurred that affected the income, which led to a growing gap between the different classes. The income of a person depends on the education that a person possesses, which can affect one’s income. Consequently, causing inequality between the different classes . People believe the American Dream changes over time as situations and circumstances vary. HealthRead MoreIndustrial Revolution : A Time Of Social And Economic Change1169 Words   |  5 PagesThe Industrial Revolution was a time of social and economic change which emphasized the power of humanity over nature. It was also an era of change which consisted of inventions that were mass produced to make life easier between 1750 and 1914. Although the Industrial Revolution led to efficient transportation and made Great Britain the center of world commerce, only the upper class got to truly enjoy that. The Industrial Revolution had spread to all around the world so the impact was more brutalRead MoreThe Digital Divide1616 Words   |  7 Pagesthere a global dimension to this divide? Is the divide narrowing or widening? The digital divide marks the gap between those who have access and utilize Information communication technologies and those who lack access or ability (reference). Causes for this division have traditionally stemmed through economic circumstance. Due to the existing disproportions between countries economic situations, a large global dimension exists within the digital divide. Socio-demographic factors also significantlyRead MoreInequality in Social Classes1668 Words   |  7 Pageshouse, and social class, in other words a ‘perfect’ world, free of competition, greed, classes, and more importantly inequality. Unfortunately, living in classless society falls under the category of a utopia, as long as greed exists in the heart of society, inequality and the division between classes is not going to end. As Mary Douglas once stated, â€Å"Inequality can have a bad downside, but equality, for its part, sure does get in the way of coordination.† If in today’s so ciety, social classes is moreRead MoreWealth Inequality in the US with Sociological Viewpoints Essay1102 Words   |  5 Pagesdifference between individuals or populations in the distribution of assets, wealth or income.† [1] In sociology, the term is social stratification and refers to â€Å"a system of structured social inequality† [2] where the inequality might be in power, resources, social standing/class or perceived worth. In the US, where a class system exist, (as opposed to caste or estate system) your place in the class system can be determined by your personal achievements. However, the economic and social class that

Thursday, December 12, 2019

Social strategy Forum

Question: Write an essay on Social strategy Forum. Answer: Introduction The social strategy forum project is intended to develop with an objective of developing a social media network for the students. The network is to bring the students, on a platform of the social network, with many objectives to be met, globally. The project is taken by the ADTC technologies for the project sponsor, ATMC (Australian Technical Management College). The project is The purpose of this report and document is to define all the relative procedural matters of social strategy forum, which has the objective of building an effective platform for the science and technical students. The project management plan is structured and prepared by the project management of ADTC, having consulted with the sponsor of the project. The report describes the regular and general procedures that have been adopted and implemented during the entire execution of the project. The document of project execution plan is not a mere static documents, as the outcomes and the results of the project keep changing and need to be updated on regular basis. So, the project execution plan stands as a road map with begin with the end in mind approach, in terms of real execution or implementation of the project. Project Execution Plan Vision The vision of the social strategy forum is to build a platform for the technical aspirants, with various backgrounds, like Engineering, Science and High School students to promote their aspiration, with the value of sharing and learning. Objectives The objectives of the social strategy forum are, To develop a social network website To promote the social network website To develop and promote an App for the engineering domain To develop and promote an App for the science domain To develop and promote an App for the high school To develop social campaign for engineering forum To develop social campaign for science forum To develop social campaign for the high school forum To endorse a page and engage the users on the same page Project Description The social strategy forum project has many objectives to fulfil and obtain many outcomes at the end of the project. Initially, the project team has to design a plan for a social network. The social network is to be developed with the themes, common for the engineering, science and high school students. So, majorly the social theme selected and considered to be developed is the technical theme. The social network must be developed with as many features as possible to grab the attention of the audience and users, with multiple sharing features, etc. Once the social network is developed, it must be promoted, because without the exposure of the social website to the public, to the students, the network becomes less effective and less functional. Eventually, it is important that the social networking website must keep posted with the new and interesting content on regular basis to make the students captive and involve and participate in the forums, discussions, sharing the posts, etc. The n the social campaigns are to be designed, developed and conducted to grab the attention of more and more users. After the social network website is designed, developed and promoted to get a good number of participants and users to involve and participate in the discussion, there is another opportunity that the team members have to promote the social networking website, through the App. Since, the usage of the mobiles has been increased globally, especially, by the students in developed and developing countries, increasing the visibility of the social network and the forum would be easier and effective to promote the website through the App. So, the team has to develop three different Apps, developed for the Engineering, Science and High School. The Apps must then be promoted through various strategies. Though development of App needs the money, effort and time, as much as developing the social website, it gives a tremendous opportunity for the team members to multiple the visibility of the social networking website. in addition to these tasks, the team has to conduct the social campaigns to pr omote the social network and the associated Apps. Project Team The project is handled and coordinated by the project manager. The team members are associated as a team of three members. Each of the team members is going to take care of one section or domain, out of engineering, science and high school forums. The team is developed as overall three sections. Stakeholders The key stakeholders of the company are the sponsor and project team. Apart from these key stakeholders, the social network contributors or partners in the social network also become the stakeholders, who help and support in the promotion of the social network website and Apps. Audience The audience of the project, social strategy forum is the large set of students, who are targeted from three countries, majorly, US, UK and Australia. apart from these students, the project also targets the audience, students from various Universities throughout the world. Budget The budget is developed for the project, initially, to develop the social network website and promote the specific page, within the country to target and grab the audience to favour the specific page and then it is expanded to the other countries, to target the international audience. Social Strategy Forum The project developed is for the social strategy forum. The social strategy forum is a new and contemporary strategy to develop the social network. Social network is a social structure that is made from a large group of individuals as well as the organizations. The individuals and organizations become social actors. Social strategy forum project is associated with the tasks of building the social network forum, by grabbing the attention of the social actors, through engaging them with various commonly interested topics. Social strategy forum is to be developed in three different categories. High School Forum Science Forum Engineering Forum Strategies The social strategy forum is to be developed using various strategies. The project needs many strategies to be followed. There are numerous social networking websites existing in the internet. Some important social networking sites include Facebook, Twitter, Pinterest, Quora, and many others. According to the statistics, the social marketing accounts for about 15 per cent revenue stream obtained from the Apps and the social networks are the one of the most preferred and engaging channels that can reach more number of users or audience, to increase the visibility. The strategy is to develop the content plan effectively to deliver essentially attractive materials. The content should be aligned to the overall messaging process and should be suitable for the channels developed. Media must be effectively used, with more than one, to include infographics, videos, guides and various styles to engage the customer, efficiently. Continuous posting is required in the network at regular intervals to retain the existing users and find new users. Organizational Responsibilities The project is handled by ADTC technologies. And the sponsor of the project is Australian Technical Management College (ATMC). The project management company has been well experienced in handling the projects, such development of the websites, Apps and promotion of the same. Having rich experience in the same domain, the company has bid for the project and it has been allocated to them, by the sponsor. Assumptions It is assumed that the social networking website and Apps are to be developed for the audience and users, from the three countries, US, UK and Australia. So, the development of the site and the regular posting of the themes and concepts are considered to be related to the cultures and people in these three specific countries. It is assumed that the social network covering the concepts for the targeted users and audience to be combined as one website and three Apps are considered to be developed, separately for the engineering, science and high school students. Constraints The major constraint is the promotion, though the development of the website is completely technical task and it can be completed with the limited stakeholders, the website developer team. Promotion is a consistent process and it is difficult to assess how long it is going to take to win and obtain a pre-defined number of likes for the social networking website and the Apps. Another constraint is the multiple regions, which have considerably varied cultures and thought processes of the people, users and finding a common ground for the posts to be posted in the networking website is a challenging task. Another constraint is the consistency of posting the posts, as the positing has to be done on a regular basis, in sync with the latest technologies, trends and highlights. Outcomes The final outcomes of the social strategy forum are the following. Social networking website App1 for engineering students App2 for science students App3 for high school students Promotion of the website with 100,000 likes Promotion of the App1, App2, App3 with each of 100,000 likes Milestones Milestones of the project achieved during the execution of the project are the following. Final launch of the social networking website Final launch of the App1 Final Launch of the App2 Final launch of the App3 Promotion of the website with the likes Promotion of the App1 with the likes Promotion of the App2 with the likes Promotion of the App3 with the likes Project Baseline Schedule The entire project is completed in nine months duration, in which three months duration is allocated for development of the websites and Apps, by individual development teams. And the promotion of the website and apps has taken six months of duration. RACI Chart The following is the RACI (Responsible, Accountable, Consulted and Informed) for the project. Only the major tasks are taken as examples here. Starting the Project Website Development App1 Development App2 Development App3 Development Closing the project Project Manager RA RA RA RA RA RA Sponsor C, I I I I I I Development team for website I A I App1 Development team I I A I App2 Development team I A I App3 Development team I A I Promotion team I I Table: RACI Chart Communication Plan Communication is the blood for the relation and to maintain healthier environment among the team members of the project, communication has be detailed and instant. The project management has created a WatsApp group, where the updates and all the information that needs to be known commonly by all the team members are to be shared in this group. Individual messages are to be sent to the individual WatsApp numbers. Apart from the WatsApp instant information sharing, the formal information and documents and necessary files are sent through the emails. Project Reporting Project reporting is done hierarchically. All the teams of developers report to their respective team leaders on daily, weekly and monthly basis. All the team leaders report the project manager and the manager report to the project management organization, ATC technologies. Finally, ADTC technologies report to the sponsor of the project, Australian Technological Management School. Risk Analysis Risks are common with any task and so with any project. Before the project was commenced, risk analysis was conducted and the following probability of risks is listed. RISK PROBABILITY Incomplete project Low Code duplication Medium Failed to achieve the final objective Low Risk of change of developers High Quality Standards Quality standards are set, in such a way that each and every task has to be conducted within the quality standards defined by the policies of the sponsor. All the quality standards are followed to ensure that the outcomes are not compromised with quality parameters. Theories Supporting Analysis / Model / Framework Every aspect and project can be related to the respective application domain. It refers to a procedure or mechanism compatible with a specific operating system, which can also be used within the infrastructure of common language, to cut off the applications of the intended software, from each other (Linton, 2012). Hence, these applications would not influence each other. According to Linton (2012), every application domain has its own virtual address space, providing the relevant resources for specific application domain to be within a specific operating procedure. And a specific process may have various application domains with various isolation characteristics, which can be identical to procedure of the operating system. Hence, the team would be responsible or application domain setting to make it certain that multiple threads can exist in a specific application domain (Malhotra, 2012). According to Linton (2012), isolation is developed by the application domain for the purposes of versioning, security, managed code unloading and dependability. Usually, operating system build is the thread and can be utilized from the runtime of the common language, for implementing the code. The team of the project is responsible to load the managed code into an application domain that is carried out by controlled threads of one or more than one. There is another responsibility of the team that the correlation in between the threads and application domain should be established. The application domain is created, including the domain generation, execution of the assembly, then uploading after the creation of the unwrap and instance. Usually, management is responsible for the application domain development. it should include the domain creation that utilizes the method overload essentially, that is typically, a set up item of application domain (Linton, 2012). But, it is considered to be good to create the properties to set up a new application domain. The instance method is used to execute the code in some other application domain, which is used as a reference by the team (Linton, 2012). The team then has developed an instance to unwrap the process of instance creation of specific type in the application domain and to return a proxy. The team used this method for avoiding the assembly loading process. then the team has emphasised the tasks of unloading, for successful closing of the domain. The application domain consists of marketing tools that are very powerful and techniques, comprising of direct links to the contact forms, web pages, subscriptions, newsletters and application forms (Springer Carson, 2012). The application may have the tweets, blog syndication that are capable to contain images or text, similar ot the basic internet pages. In such cases, the social media website, like Twitter or Facebook may act as a new webpage window that the company may want to launch. The social media developed would be a mixture of the fan club, for the users, who are existing and prospective (Ryan Jones, 2012). Hence, the company has embraced the social media marketing for effective generation of good sense of community and capability to access the targeted App addressee, having pages dedicated to the students from the engineering, scince or high school background. Target Audience According to Albarraan (2013), the end user in the information technology is described as the user, for whom the product of hardware or software is designed by the installers and developers. So, the end user term refers to the persons, for whom some specific product is devised and distinguished from the other individuals, who have involved in the development process of the product. in the context of the social strategy forum, the target addressee of the social media network is targeted fro the engineering, science and high school students. Sponsor Organization Structure The sponsoring organization has been structured for the purpose of system uploading, for App launching and attacting more visitors the page, through marketing in social media (Evans, 2012).the strategic managers are considered in stifling the architecture of the organization (Albarran, 2013). The management of the organization, has also concentrated on the business process enhancement of the organization to help in business advancement (Ferrel Harline, 2011). The social media marketing development, to establish the App and successful implementation of the process is considered to be imperative. And the company has devised certain organizational framework, supporting, establishing and developing the team of the social media. According to the previous studies and empirical evidences, the management of the organization has assigned the employees of the company of about 65% employees in the activities of the social media, compared to the other activities (Johnso, Stano Kompare, 2014). The company has established the social media tem, both internally and externally, and also additionally, has hired outsourced business process to the third parties, for social media marketing. The team is responsible for content marketing guidelines, social marketing guidelines, evaluating the processes, related to the social customer service, digital transportation printer, community marketing printer, word of mouth primer, digital marketing transformation, email marketing, establishing new contact centres, consumer experience primer, etc. The team is enabled with the social marketing campaign, following 360 degrees of process that is customer centric to ensure the centricity of the customer (Linton, 2012). So, the company started using the social media to generate the leads and help devising the management approaches of the program of social media marketing to launch the App. Technical System Process The processes are implemented systematically for smoother coordination of production departments of the organization. Apps must be developed properly for successful adoption of the technical processes, by facilitating certain marketing policies of the social media. The technical procedures conducted are ensured that these processes are relevant and compatible with the current trends of the business enterprise. The App development followed a systematic procedure to transform them towards potential business plans. They are experimented and tested against the real time market conditions to predict the performances. The organization goals are evaluated, when the operational processes are implanted business enterprise processes. The objectives of the business are developed, through the technical system implementation. the nature of the customers are evaluated first and then the technical constituents are implemented for the App development. Before the processes are implemented, the nature of competition is taken into account. Technical Specifications Symphony Symphony is used for development of the social media strategy, as it has many advantages. Firstly it an open source software, regular updates are available. It provides enough updated security and robust functionality. It works faster even on less expensive hosting and can bear the weight of larger systems, such as social media, where thousands of users create heavy flow. AngularJS It is large community with popular framework that is well supported by Google. This framework helps to separate various elements of the framework, at the highest level, separating services, data storage, presentation layers and API. Drupal Drupal is used for development of this social networking website. This content management platform, provides thousands of modules for varied kinds of digital presence, customizable with personalization, social tools and community building, etc. HTML This mark up language is used to develop the static web pages. JSP The team has used the JSP to develop the dynamic web content J2EE This programming platform is used to develop as well as run the distributed Java applications. Web Sphere Studio Application Developer WSAD designer toolkit is used in this project to develop the dynamic web service that is more complex. DB2 DB2 is an IBM Database 2, which is an efficient and flexible platform for the database for especially business applications that are on demand. XML The Extended Markup Language is used for storing and transporting the data. Ajax Asynchronous Java Script and XML is used in this project for created dynamic web pages and it is a part of the JavaScript. Google Analytical Tools Google Analytical Tools are the best as it gives vast details of the social media website, along with the traffic and all other parameters. Collaborative Decision Making Software This software is used to perform the decision making, by the data extracted from the social media. It can be best used with the business intelligence software collaborated. Web 2.0 This platform is used towards facilitation of the interactive information sharing, user-centred design, interoperability and World Wide Web Collaboration. webERP the webERP is an ERP system available through open source and is the best suitable for the social networking website development, since it is developed with MySQL, PHP, JavaScript. It can be operable in the operating systems, Windows, UNIX, Linux. Methodologies Prior to the commencement of the project, an in-depth procedure was taken to gather the data necessary to relate the marketing policies of the social media marketing. Role of Apps in touching the new business areas facilitation is also conducted. According to Pamsel and Wiewiora (2013), advanced technologies can be adapted for preventing the natural resources wastage. And the methodology helps the organization to grow and develop. Internet is the best tool to gather such data. The methodologies gave good clues of technology requirements for the organization, to match up the requirements of the project. The methodology followed helped and catered the operational business processes of the organization in detailed process orientation, by identifying the relevant attributes, for success of operational processes. Initially, social networks are evaluated in detail, to find the marketing activities nature, prevalent in the world of business. And several Apps were evaluated to determine their features and roles of the operational and marketing activities. The methodology is conducted in the stages, as the following. Initial Stage The resources of the organization are identified, by exploring every possible opportunity for recognizing the wants and needs of the organization. According to Pemsel and Wiewiora (2013), the technology requirements are to be assembled according to the goals of the IT project management. Operational processes related to the organization are framed in this stage. Development Stage Resource allocation is determined in this stage, for the organization. It is related to the operational processes. Then the teams are offered with specific tasks, based on expertise and quality standards according to Pollack and Adler (2015). Necessary business processes are considered to lead the organization to make it successful. It stands to be an important strategy to cater the technology requirements establishment according to the objectives and goals of the organization. Execution Stage This stage related to the service delivery procedures execution, assisting the growth of the organization. It stands to be the final stage, for the marketing polciies to be associated with the social media implemented, according to Ramasesh and Browning (2014). The execution stage helps to determine the business operational processes, according ot the objectives and goals in long-term. The social media applications, in a specific region, are impacted by the execution stage, according to Kerzner (2013). While the above three are the major stages of the project, there are other stages that are involved in the social media marketing and they include the objectives identification, stakeholder analysis, governance establishment, technology selection, plan completion and program establishment (Klein, 2012). The team has split into the groups to become part of the networks of the social media, like Twitter, Facebook, Pinterest, etc. each of the group has run campaigns and share their results for decisions making. Subsequently, each of the team promotes various Apps to upload the content (Kotler Keller, 2011). Many other marketing strategies are laid down to promote the social network and Apps. The research work conducted for the project is Demand Metric Methodologies (Klein, 2012). The methodology includes the visions and values evaluation of the company. Additionally, it includes the situation analysis, objectives viability examination and marketing strategy assessment of the social media. Finally, the process is continued with the budget evaluation and measurement procedures (Lee Carter, 2012). The project has followed the mixed method approach methodology, starting with the related data management with research done internationally (Malhotra, 2012). Then the research sampling frame involves online research survey process adoption, by the practitioners of the communication in the targeted countries, like USA, UK and Australia. the questionnaires are framed to possessing the questions, related to the App launch and the social media marketing stratagem of social media impact, on the proposition and preference of the consumer (Malhotra, 2012). And, the research sampling frame involves online research survey process adoption, in the targeted markets. The questionnaire is distributed through email to fill and reply the form. Specific population is selected for the research, for the targeted audience. In addition to the questionnaire, an online survey form is also sent to the audience for the sample population (McDaniel Gates, 2012). The respondents are selected from various corporate sectors, government bodies, consultancies for diverse public and various non-government bodies under the age group of 25 to 35 years. The research study is conducted with both the qualitative and quantitative data, collected from the research. Respondents are also collected through non-probability based sampling method to select the samples of population. The research methodology consists of the evaluation after the analysis of data collected. The analysis conducted is descriptive statistical analysis for the data acquired (McDaniel Gates, 2012). The findings of the research are presented using bars, charts, analysed from many mathematical tools, such as percentages, ratios, etc. Theories Scientific theories, supporting the analysis and development of the domain framework are considered here. According to Ramasesh and Browning (2014), social networking is built on the basis of the facts and scientific theories that support the social media tool affectivity. The research statistics show that about 55% of the consumers get connected to that brand, globally, through social media affectivity. Micro Theory Psychological ownership theory or theory of perceived control says that the customers are to access meaningful assessment individually, from unfamiliar persons also. The loyal customers share the positive reactions with the others, whereas the negative responses, with the management of the product. However, when no loyal customers are present, the purposes of providing the prospective and potential companys customer stand pessimistic (Weinstien, 2014). Social Exchange Theory As the social medium is reliant on various users with various backgrounds, to contribute the content, the individuals motives comprehensive understanding, for participation is considered to be a fundamental basis (Nightingale, 2011). Subjective assessment is needed for various kinds of social behaviour. Social Penetration Theory The social penetration theory, compared to the social exchanged theory, illustrates the way various people exchange, shape up the associations and relationships (Ryan Jones, 2012). Macro Theories Social Network Analysis As stated by Linton (2012), this theory points the people as associated actors, utilizing several mathematical models towards reading its formation, progression and development. so, investigation by the social network treats the people are performed as nodes of society. McLuhant Media Theory The theory (Valdivia et al., 2014), is put forward towards viewing the media to an extent than the definite media content, possibly can later the community and the people. Pseudo-Theories Jeremia Owyang and Carlene Li, together are providers of social graphics structure from the Altimeter Group (Valdivia et al., 2014). Instead of demographical features investigation, they put forward this view and build up the social graphics as a social strategy (Valdivia et al., 2014). Artifacts The design theory implied here is meta-artifacts requirement and also the meta-systems. This concept together is called meta-artefacts. Its characteristics relate to the external and internal environments. The frameworks selected are based on the Zachman developed model. According to Ahlemann et al., (2013), meta-artifacts has total 4 layers having analytically, synthetically, technological requirements and instantiation. Metartifact procedures usually include the various researchers opinions at every layer. The organization re-innovate the procedure of production for enhancing the productivity, using Meta-Artifacts. According to Crawford (2014), meta-artifacts are categorized into two kinds. So, it depends on the manufacturing process implemented by the organization. The meta-artifacts vary in terms of process of manufacturing in terms of scale, from the process of production that focuses on the delicate production and exquisite items. The meta-arifacts are considered to be a noel method, to enhance the productivity that require less effort and time. They are considered as the link in between the activities of marketing operations. The final factor of decision affects the functional and operational activities that have pertinent impact over the activities of the business. Testing and Evaluation Strategies The strategies and methodologies applied for the project, social strategy forum have been tested and evaluated, through many strategies. There are many tests and evaluations conducted and the best one that has been found to be potential, is the customer survey questionnaire. The social networking website and the associated Apps for the engineering, science and high school specialization are tested against this evaluation strategy. the project has many tasks and the development of the social networking website and Apps for the specializations is one of their tasks. later the networking site and the Apps are going to be promoted. Promotion is a continuous process and does not stop, until the end of the life of the website and Apps. So, it is important to set a limit, and make the objective goals, such as setting the goal of 100,000 likes for each of the App and website. After these many likes are achieved, then the survey questionnaire testing and evaluation will be conducted. In this context, the survey questionnaire is given to the participants and users of the website and Apps. The survey questionnaire is prepared against the quality parameters set for the quality standards of the website and App. The link of the questionnaire is kept at the catchy location in the home page of the website and App. The users are notified about the survey questionnaire details, such as the number of questions, how much time it is going to take. The link is continued to display for a period of two months and the forms filled by the users would be collected from the database from the servers. The data consists of the opinions of the users. The responses are collected and then analysed. Then, based on the feedback analysed from the survey, the important parameters are to be evaluated. The parameters are then to be prioritized, based on which parameters, are considered to be more important, as expressed by the customers in the survey. The purpose of the survey is to improve the quality of the networking services by the organization. So, the organization in turn analyses and extracts the parameters, based on the priority and these parameters are considered to improve, during further refinement and development of the website and Apps. Conclusion Social strategy forum is a project, targeted to the audience of the engineering, science and high school students, in UK, US and Australia. The project execution plan has been prepared and presented in details with the elements, like vision, objectives, details of the project, audience, budget, strategies, responsibilities of the organization, assumptions, constraints, outcomes, milestones, RACI chart, describing the details roles of the key stakeholders of the project. A short communication plan, risk analysis, quality standards and reporting details are covered. The project is then supported with eth supporting theories, frameworks. The methodologies, implemented in the project are detailed, in various stages and the theories that are considered to be the basis of the project are detailed. The respective artifacts, testing and evaluation strategies are addressed for the social strategy forum. References Ahlemann, F., El Arbi, F., Kaiser, M. G., Heck, A. (2013). A process framework for theoretically grounded prescriptive research in the project management field. International Journal of Project Management, 31(1), 43-56. Albarran, A. (2013).Management of electronic and digital media. Boston, MA: Wadsworth/Cengage Learning. AMEC - International association for the measurement and evaluation of communication. Bowers, J., Khorakian, A. (2014). Integrating risk management in the innovation project. European Journal of Innovation Management, 17(1), 25-40. Canils, M. C., Bakens, R. J. (2012). The effects of Project Management Information Systems on decision making in a multi project environment. International Journal of Project Management, 30(2), 162-175. Crawford, J. K. (2014). Project management maturity model. CRC Press. Diamantopoulos, A., Fritz, W., Hildebrandt, L., Bauer, A. (2012).Quantitative marketing and marketing management. Wiesbaden: Springer Gabler. Evans, D. (2012).Social media marketing. Indianapolis, Ind.: Wiley. Ferrell, O. Hartline, M. (2011).Marketing management strategies. Australia: South-Western, Cengage Learning. Hill, G. M. (2013). The complete project management office handbook. CRC Press. Johnson, D., Kompare, D., Santo, A.(2014) Making media work. Jolibert, A. (2012).Marketing management. Houndmills, Basingstoke, Hampshire: Palgrave Macmillan. Kerzner, H. R. (2013). Project management: a systems approach to planning, scheduling, and controlling. John Wiley Sons. Kerzner, H. R. (2013).Project management: a systems approach to planning, scheduling, and controlling. John Wiley Sons. Klein, S. (2012).Action research methods. New York: Palgrave Macmillan. Kleinschmidt, U., Rilov, S., Gerlach, U. (2012).U.S. Patent Application No. 13/570,037. Kotler, P. Keller, K. (2011).A framework for marketing management. Harlow: Pearson Education. Kotler, P. Keller, K. (2012).Marketing management. Upper Saddle River, N.J.: Prentice Hall. Lee, K. Carter, S. (2012).Global marketing management. Oxford: Oxford University Press. Leung, D. H., Lee, A., Law, R. (2012). Examining hotel managers acceptance of Web 2.0 in website development: a case study of Hotels in Hong Kong.Social Media in Travel, Tourism and Hospitality: Theory, Practice and Cases (ed. M. Sigala, E. Christou and U. Gretzel), 53-68. Linton, I. (2012).Taking technology to the market. Farnham: Ashgate Publishing Ltd. Lock, M. D. (2014). The essentials of project management. Ashgate Publishing, Ltd.. Malhotra, N. (2012).Basic marketing research. Boston: Pearson. Martin Stevens (2002).Project Management Pathways. Association for Project Management. APM Publishing Limited McDaniel, C. Gates, R. (2012).Marketing research essentials. Hoboken, N.J.: Wiley. Nightingale, V. (2011).The handbook of media audiences. Malden: Wiley-Blackwell. Park, E., Kim, K. J. (2014). An integrated adoption model of mobile cloud services: exploration of key determinants and extension of technology acceptance model.Telematics and Informatics,31(3), 376-385. Paul C. Dinsmore et al (2005)The right projects done right!John Wiley and Sons Pemsel, S., Wiewiora, A. (2013). Project management office a knowledge broker in project-based organisations. International Journal of Project Management, 31(1), 31-42. Peter Nathan, Gerald Everett Jones (2003).PMP certification for dummies PMI(2010).A Guide to the Project Management Body of Knowledge Pollack, J., Adler, D. (2015). Emergent trends and passing fads in project management research: A scientometric analysis of changes in the field. International Journal of Project Management, 33(1), 236-248. Ramasesh, R. V., Browning, T. R. (2014). A conceptual framework for tackling knowable unknown unknowns in project management. Journal of Operations Management, 32(4), 190-204. Ryan, D. Jones, C. (2012).Understanding digital marketing. Philadelphia, PA: Kogan Page. Ryan, D.(2014)The best digital marketing campaigns in the world II. Sharf, R. S. (2014).Applying career development theory to counseling. Brooks/Cole. Sterling, L., NYHOFà ¢Ã¢â€š ¬Ã‚ YOUNG, J., Blanchette, V. S., Breakey, V. R. (2012). Exploring internet needs and use among adolescents with haemophilia: a website development project.Haemophilia,18(2), 216-221. Valdivia, A., Nerone, J., Mayer, V., Mazzarella, S., Parameswaran, R., Scharrer, E. et al.(2014) The international encyclopedia of media studies. Weinstein, A. (2014).Marketing. London: Routledge. Young-Hoon Kwak (2005). "A brief History of Project Management". In:The story of managing projects. Elias G. Carayannis et al. (9 eds), Greenwood Publishing Group.